How Social Media Influences the Value of NFTs

Subsequently, driving considerable traffic to marketplaces where these NFTs are listed for sale. NFTICALLY allows you to launch your own NFT marketplace without any technical knowledge. It aims to bring non-fungible tokens to the masses by providing seamless processes for launching and selling digital tokens. BALTIMORE, MD / ACCESSWIRE / May 20, 2021 /Artemis has announced it is set to hit the market with its NFT soon, and wants the world to watch out for it.

What is a NFT in social media

The concept of NFTs is relatively new to the public, but the concept has gained widespread adoption with brands and consumers alike. With social media platforms now embracing this new medium, the possibilities are endless. Decentralized Finance apps are gradually being introduced to platforms like Facebook and Twitter to provide users with a next-generation personal finance experience. This means users will be able to send payments, trade tokens, participate in public offerings and much more all on one social network platform. SocialFi, short for social finance, refers to the combination of social networking and blockchain finance. The SocialFi space lets users earn income from content creation, participation in DAO governance, NFT minting, communicating with other users, watching entertainment and gaming.

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However, to make the most of the role of social media in the sale of NFTs, users must first understand how to harness social media’s power for maximum benefit. While Meta (and Instagram) are not yet offering direct sales, they’re already exploring features related to NFTs and cryptocurrencies. Instagram is also testing out a feature that will facilitate the sale of digital collectibles. NFTs have been embraced by several prominent figures on Twitter, including Reese Witherspoon, the American actress, and Ozzy Osbourne, the English hard-rock singer.

For example, Rarible is a popular NFT marketplace where people go to buy and sell NFTs. Active NFT investors often scour different subreddits to spot promising NFT projects early and get in at the bottom floor, before the price skyrockets. If you really want to make it big as an NFT creator, you simply can’t ignore Reddit from your promotional strategy. If you want to promote your NFT collection before people who are actively looking to invest in the next big project, you can’t leave Discord out of your strategy.

Get actionable insights about the NFT market

NFTs have carved out their path into finance, travel, music, art and social media. There are many NFT based platforms in the market today that focus majorly on the social media industry. NFTs began in the digital art world, but you can now buy many different types of NFTs, including music, sports highlights, video games, fashion, trading cards, event tickets, memes, domain names, and more. Famously, Twitter founder and CEO Jack Dorsey’s first tweet was sold as an NFT in 2021 – although subsequent media reports suggested this didn’t turn out to be a good investment for the person who bought it. The role of social media in NFT marketing is not restricted to creators and artists.

  • Since digital assets are powered by blockchain technology, they require a significant amount of energy to operate.
  • Avatars have long been used in the social media space to represent a user’s identity online.
  • The platform allows creators to mint and sell their tokens, with Reddit taking a 5% cut of sales.
  • If you really want to maximize your reach, it might be a wise idea to think about exploring boosting posts on Instagram.

A good team and creative partnerships help any brand succeed, but when it comes to marketing NFTs, teamwork is even more important. For example, @NFT educates viewers on TikTok and Instagram with videos that connect them to niche audiences. Instagram and TikTok are excellent platforms for educational NFT content.


After selling out, the resale value of NFTacos shot up to $200,000 for the Live Mas Scholarship, and buyers of the under $2 NFTs earned tens of thousands of dollars reselling them. For example, you might review your metrics to find out what time of day you’re most likely to get engagement from your audience. Then you can schedule future posts at the best time, for even more engagement. Storytelling can add personality to your posts and help you stand out from your competitors — and is an excellent way to connect with potential followers. Once you’ve identified potential influencers, monitor them daily to ensure that their posts are authentic, engaging, and in line with your brand tone.

What is a NFT in social media

Over 10 years we helping companies reach their financial and branding goals. It could provide some valuable perspective for your planning, especially given the emergence of digital contracts and ownership. If you’re still struggling to get your head around the NFT space, this infographic is for you. The team from Visual Capitalist recently teamed up with Next Decentrum to provide this overview of NFTs and the emerging online art space. But what do you get when you merge social media, DeFi and NFTs all into one? And with Instagram, Facebook, TikTok and Twitter all looking at how to lean into this trend, you can expect to see a lot more on the NFT front spilling into your social media streams.


This feature is currently being tested with a small group of creators and will likely be rolled out to a wider audience in the future. The world of social media has come a long way since the early days of MySpace and Facebook. Today, social media platforms have become a central hub for communication, entertainment, and information sharing. NFTs and social media platforms have the potential to work together to create a mutually beneficial relationship. Non-fungible tokens help social media platforms in multiple ways – increase engagement, expand their customer base, and generate new revenue streams.

Check out Binance NFT, the world’s largest centralized NFT marketplace where anyone can browse and trade a diverse selection of NFTs, from collectibles and in-game items to art pieces and more. It’s become a form of in-crowd credibility, even prestige, in some respects. But for those on the outside looking in, it can be difficult to wrap your head around how NFTs actually work, and how they apply to the broader digital connection space.

Connecting Web2 audiences to Web3 projects

Each NFT contains unique identification codes that distinguish them from each other. This data makes it easy to transfer tokens between owners and to verify ownership. Through engaging posts, interactive videos, and captivating stories, they have effectively piqued the interest of potential buyers.

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